MSP Summer Skool Workshop
Scale Your MSP Without Becoming the Bottleneck
A one-day, hands-on workshop for MSP owners who want a clearer growth plan, stronger operating systems, and a repeatable sales motion before growth breaks the business.
CALIFORNIA
Aug 13, Thursday | Hot Rods & Handguns | Huntington Beach, CA
Built for MSP Owners Who Are Tired of Growth Feeling So Fragile
This workshop is built for MSP owners, operators, and leadership teams who need to make better decisions around revenue, profitability, service delivery, sales, hiring, and delegation.
Turn the summer slowdown into your unfair advantage. Spend one day building the growth plan, operating rhythm, and sales structure your MSP needs before the next busy season hits.
Why This Workshop Is Different
This is not a sit-and-listen event. You will work through the numbers, systems, and sales motions that determine whether your MSP can scale sustainably or whether growth keeps creating more pressure on the owner.
What’s in Session at Summer Skool?
In this workshop, Kyle Christensen, Luis Giraldo, and Alex Farling will guide MSP owners through the operational, financial, and sales realities of building an MSP that can scale sustainably.
In one day, you’ll work through three questions:
-
Are your growth goals financially realistic?
Map the numbers behind revenue, profitability, and sustainable growth.
-
Where will your MSP break as it grows?
Identify the operational bottlenecks that create churn, burnout, and owner dependency.
-
Can sales happen without the owner driving everything?
Build a more repeatable sales motion your team can document, measure, and delegate.
What You’ll Work On
-
Your growth math
Clarify the revenue targets, net-new revenue, and key metrics that make growth sustainable.
-
Your operational weak spots
Identify where service delivery, retention, or expansion could break as you scale.
-
Your repeatable sales motion
Map the stages, handoffs, discovery process, and accountability needed to move beyond owner-led sales.
-
Your hiring sequence
Understand which growth roles to delegate first, when to hire, and how to avoid adding headcount before the system is ready.
-
Your next-step action plan
Leave with a practical plan your leadership team can actually use after the workshop.
Class Schedule
-
Check in, meet fellow MSP leaders, and connect with event sponsors.
-
Learn how to identify the key metrics that drive MSP value, including the three numbers investors and acquirers care about most, then translate growth goals into measurable outcomes through revenue planning, net-new revenue calculations, CAC planning, and a realistic growth strategy.
Presented by Kyle Christensen -
Turn growth goals into a clear, practical execution plan your team can actually follow. This session helps MSP leaders connect targets to priorities, identify the actions required to reach them, and build a realistic path for moving from strategy to measurable progress.
Presented by Kyle Christensen -
This session explores maturity stages, retention and expansion opportunities, service delivery as a growth engine, and the systems required to scale without creating bottlenecks, burnout, or churn.
Presented by Luis Giraldo -
This session covers the five-stage sales process, marketing-to-sales handoffs, discovery conversations, accountability, and the systems needed to document, measure, and delegate growth activities.
Presented by Alex Farling -
Learn how to scale sales responsibly by hiring in the right order and delegating without losing control of results. This session explores the MSP Owner’s Replacement Ladder, why lead generation is often the first role to delegate, and how to build a practical Sales Execution Plan.
Presented by Alex Farling -
Turn the day’s insights into a practical action plan your leadership team can take back to the business.
Ready to Scale With a Clearer Plan?
Spend one day with MSP operators and peers working through the numbers, systems, and sales motion your business needs to grow without everything depending on you.
Seats are limited for this hands-on workshop.

